Well, here is what Jason Crouch has done in Sussex. He has built up a story for the press in one of the documents attached, and then you can see the end result here:
Jason has provided all the component parts separately and details of the correspondence with the editor and tips for other Associations to use in the template folder (Link Below). So if you wanted to use this as a template for your story – replacing the “Local” elements , then you can! Hope this is helpful to you, and if not, at least makes a very interesting read!